Planning a personal branding photoshoot can be intimidating at times but below I will share 3 tips for planning that personal brand photography. Before though, if you are not familiar with what personal branding photo session, you can find my article here, explaining it in detail. Let’s get started.
So here are 3 tips for Planning a Personal Branding Photoshoot:
Set your intention
At this point in our business, we really know how we define our brand, right? If you have trouble defining it here are some questions you can answer before going on in on personal branding photoshoot.
So, now questions you need to answer for the branding photoshoot are:
Why do you need this photo session? (i.e. showcasing your products, sharing behind-the-scenes, showing more of your personal life, educating your audience) how are the photos going to help you grow your business? It is important to know your intention and align with your brand story.
Questions you need to consider before taking part in the personal branding photoshoot can be as details as where will you use the photos? Do you need more horizontal or vertical images? Do you need photos that have empty spaces for text? If you are updating your website imagery, does it have a specific color you like to incorporate in the photos? How much of the photos are going to be lifestyle ones? and etc.
What vibe are you going for? Professional, playful/fun, casual, editorial, etc.
I suggest to start thinking about your personal brand a couple of weeks before planning on a personal branding photoshoot.
Capture photos that reflect your brand
I recommend choosing locations, props, outfits that is in alignment with your brand (and yours alone). Look around you and choose what you use daily! Do you drink tons of coffee? Grab a cute coffee mug! Love nature? Choose is location that has scenic views! You into yoga? Throw on some workout gear and take a few fun shots. You can create an inspiration board on Pinterest, as detail as knowing the poses, outfits and all the aesthetics keeping your brand on-board! Be on top of things before planning that personal branding photo session.
Hire a pro and share your intention & brand story with the photographer
The easiest investment tip, I can ever give you for your business is to hire a professional photographer for your personal branding photoshoot. You will walk away with hundreds of personalized and professional photos for your website and social media. It’s a game-changer experience, you will definitely level up your brand.
Make sure, though, that your photographer knows your intention and brand story so that you two can get the best out of the session. You can share your inspiration board you (you created above) with him/her. In this way, you both are on the same page.
So, what are you waiting on. Search and ask around for your local photographer and get the party started. Plan ahead for the personal branding session and have fun! What are your thoughts on this?
Check on my IG for more branding stories: @ellieshokrollahi_photography